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Training programs

Bespoke AI marketing training.

In-person workshops and consulting programs designed for marketing teams, creative agencies, and business leaders ready to integrate AI into their workflows.

01 AI for Creative Production
1–3 days +

Overview

Learn to integrate AI tools into your creative production workflow. From ideation to execution, your team will master prompt engineering, AI-generated imagery, video, and copy at scale — cutting production time while raising creative quality.

Who it's for

Creative directors, art directors, copywriters, and production teams at agencies or in-house marketing departments looking to accelerate output without sacrificing quality.

What you'll learn

  • Prompt engineering for image and video generation (Midjourney, Runway, Kling)
  • AI-assisted copywriting and content scaling across formats
  • Building repeatable production pipelines using AI automation
  • Quality control frameworks for AI-generated creative assets
  • Legal and ethical considerations for AI in creative work

Duration & format

1–3 days of hands-on, in-person workshops. Sessions are fully bespoke — structured around your team's existing tools and live briefs. Includes post-workshop resource pack and 30-day follow-up support.

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02 AI-Powered Performance Marketing
1–2 days +

Overview

Optimise your paid media, SEO, and conversion workflows with AI. Learn to use machine learning tools for smarter bidding, automated ad creative testing, predictive audience modelling, and AI-powered reporting.

Who it's for

Performance marketers, media buyers, growth teams, and digital marketing managers who manage paid campaigns across Google, Meta, or programmatic channels.

What you'll learn

  • AI-assisted audience segmentation and predictive targeting
  • Automated ad copy generation and multivariate testing at scale
  • AI tools for bid strategy optimisation and budget allocation
  • Using AI for SEO — content clustering, keyword intent analysis
  • Building AI-powered dashboards and automated reporting pipelines

Duration & format

1–2 intensive days covering both strategy and hands-on tool usage. Includes live account analysis using your own data, plus a take-home implementation roadmap tailored to your team's tech stack.

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03 Prompt Engineering for Marketers
1 day +

Overview

Master the art and science of prompting AI models for marketing outcomes. From ChatGPT to Claude to Gemini — learn frameworks that work across any model and any use case, turning vague outputs into consistently excellent results.

Who it's for

Any marketing professional who uses or wants to use AI writing and ideation tools — from social media managers and content teams to brand strategists and CMOs.

What you'll learn

  • Core prompting frameworks: Chain-of-Thought, Role Prompting, Few-Shot
  • Writing prompts for brand voice, tone matching, and long-form content
  • Building prompt libraries and reusable templates for your team
  • Advanced techniques: system prompts, context windows, output structuring
  • Evaluating and iterating prompt quality for consistent results

Duration & format

One full day of practical, hands-on training. No prior AI experience needed. Attendees leave with a personal prompt library and a team-ready prompt playbook built during the session.

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04 Custom Enterprise Programs
Flexible +

Overview

Tailored training programs designed around your organisation's specific tools, workflows, and goals. Multi-day engagements with hands-on workshops, embedded consulting, and ongoing follow-up support to ensure lasting transformation.

Who it's for

Large marketing departments, enterprise brands, and agencies that require a bespoke curriculum built around their specific tech stack, industry context, and team skill level.

What you'll learn

  • Custom curriculum designed from a pre-engagement audit of your team
  • Department-specific AI integration across creative, performance, and strategy
  • Change management frameworks for rolling out AI adoption org-wide
  • Building internal AI champions and peer-training programs
  • Ongoing consulting retainer options for continued support

Duration & format

Fully flexible — from 2-day intensives to 12-week transformation programs. Delivery includes pre-engagement discovery, in-person workshops, remote follow-up sessions, and a bespoke implementation playbook.

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Need a custom program?

Every organisation is different. Let's design training that fits your team's specific needs.

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